California Centers

AUG 2016

California Centers Magazine serves retailers, developers, shopping center owners, investment sales brokers and tenant representation firms throughout the state of California.

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24 California Centers Magazine | August 2016 C C the same level of synergy as many restaurant tenants," he explains. "As such, medical and retail office tenants often dovetail nicely with one another. Retail office users, which include tax preparation, insurance, staffing agen- cies and auto title loans, rank as the third most active tenant category in California strip centers." This is the case at Regency Centers' Woodman Van Nuys, a strip center in the San Fernando Valley submarket of Arleta. James Rodriguez and Michael Bohorquez of Colliers Retail Foresight leased a vacant 3,000-square-foot spot at the center to an urgent care in May. The medical tenant will co-exist along- side services like H&R; Block, Check 'N Go and LA's Auto Insurance. The smaller tenants, which comprise a to- tal of 29,965 square feet, are situated adjacent to a 77,648-square-foot El Su- per Hispanic market. Rivera notes that this mix of medi- cal and retail-office tenants can also benefit other categories, including restaurants, when the combination is just right. "Restaurant tenants seeking space in predominately Hispanic areas look for centers with check cash- ers and payday loans, dental clinics, mini-markets or any other businesses more heavily patronized by Hispanic clientele," he says. Adjacent niche anchors, such as El Super, can also do wonders to create a diversified, yet well-rounded roster. "With the changing demograph- ics and ethnicities in our region from Hispanic to the Asian markets, you are seeing stores such as Northgate and El Super, H-Mart and Mitsuwa," says Howard Wong, director of retail leasing for Passco Companies, based in Irvine. "These types of specialized markets will attract tenants and re- main desirable as consumers continue to demand more unique, specialized retailers to the changing demograph- ic landscape. What is exciting is that today's consumers are becoming so- phisticated, and we have seen these retailers capture 'crossover' custom- ers and markets that are changing the retail industry." EXERCISE IN FRUITILITY Roger Burghdorf, executive vice pres- ident of leasing at Vintage Real Estate in Los Angeles, notes a broad tenant mix doesn't just help neighboring retailers, it provides consum- ers with the most ex- haustive, maximized experience, which benefits the entire strip center. The Terrace in Newbury Park includes complementary tenants like a yoga studio, running store, and an Orangetheory location — and a craft beer store. Healthcare tenants, like this dental office at Regency Centers' Woodman Van Nuys center, like retail locations because of the convenience to patients. Roger Burghdorf EVP of Leasing Vintage Real Estate

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