California Centers

SEP 2018

California Centers Magazine serves retailers, developers, shopping center owners, investment sales brokers and tenant representation firms throughout the state of California.

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Page 20 of 56

18 California Centers Magazine | September 2018 C C erage aspects of Seaport San Diego, scheduled to break ground in March 2022, are in good company. The south- HUQSDUWRI6DQ'LHJR&RXQW\KDVHP- braced the food hall concept whole- heartedly with Liberty Public Market at Liberty Station in Point Loma, the Little Italy Food Hall, which just opened in July, and the Portside Pier redevelopment project on the North Embarcadero. Anthony's Fish Grotto, which operated on this waterfront site for more than 50 years, was demol- ished in March to make way for the new $17 million, 34,000-square-foot project by Brigantine Restaurants. Portside Pier will feature a new dock- DQGGLQH IDFLOLW\ DQG D VHFRQGÁRRU viewing deck open to the public. Ten- ants will include Brigantine on the %D\ 0LJXHO·V &RFLQD .HWFK *ULOO 7DSVDQG3RUWVLGH*HODWR &RHH 7KRXJK *DHQ DFNQRZOHGJHV KLV project will likely contain a curated mix of local artisans, among other shopping options, he also notes that times are changing with many for- mats favoring food. "Food and beverage is becoming much more of an activation generator in retail space," he says. "In the past, shopping centers had 30 percent to 40 percent food and beverage. It's now 50 percent to 60 percent. A lot of old- style malls are really struggling be- cause it's been hard for them to adapt to the new paradigm. We're in a good position because we have three to four years to anticipate trends." &DVWHOODQRV DOVR EHOLHYHV WKH VWUDW- HJ\ RI RHULQJ GLYHUVLÀHG IRRG DQG beverage options at various price points will allow San Diego's water- front to attract the largest amount of people. "Our project is about trying to make our waterfront more accessible, more optimized," he says. "We want to cre- ate a balance between a place where tourists go and where locals want to frequent. From my perspective, this comes with a balance of price points. It shouldn't be a place where you have to have a lot of money in your pocket to go down and enjoy it." 7UXHWRWKDWEDODQFLQJDFW&DVWHOOD- nos knows the project must not erase all memories of Seaport Village, the 40-year-old shopping and dining asset that currently occupies this land. "We're trying to apply new princi- pals and really create a vibrant place," he says. "We felt the current asset is underutilized and tired, but we want to keep as many of its tenants as pos- sible. It has a village feel. We want to keep that special feel as much as pos- Significant outdoor space will be incorporated into Seaport San Diego. Plans include an outdoor venue for the San Diego Symphony, a "beachside" area with an outdoor gym, volleyball courts, boating and swimming, and a boardwalk with shops and restaurants. TODAY'S IDEAS. TOMORROW'S REALITY. Civil Engineering | Surveying | Construction Management | Entitlement Services | 949.610.8997 | Newport Beach, CA

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